3 Tips for improving your website square space
Hello everyone, I have created this post in the hopes of helping business owners improve the mothership of their business, which is a website square space to be specific.
I hope by the end of this article I will achieve my goal of providing my audience with free information on completing a hard task like building out your website.
Why is a well-rounded website important for your business?
A good Squarespace website is essential for the client acquisition process of your business. 5 Years ago, a pretty-looking Facebook group was enough, but now in this new era, all your prospect cares about is proof of concept and trust. What better way to give off that effect, build rapport, and show off your work than a stunning site?
I am not denying it is a difficult task, but following the tips within this article I can guarantee that if implemented you will improve your website conversions.
If you have any questions on the topic, feel free to contact me personally.
3 Tips for improving your website square space
Tip 1- Define your funnel, and make it flow
The first step of improving your website is defining every step of your sales funnel. For me it goes like this: Social Media -> Website -> Onboarding Call -> Sale. You need to make every step of the funnel perfect and ensure it flows properly.
You can do this by obsessively stepping into your client’s shoes and actually going through the sales funnel yourself. What could you improve? How can you make it even easier?
You would be surprised about how short of an attention span people online have, and by not doing something as simple as keeping a CTA button nearer the top of your page could lose you hundreds, if not thousands of leads! That’s why squarespace3 is so effective.
Which brings me to my next point.
Tip 2: Use the best CMS for your website square space
You need to use the best CMS possible for your website square space.
Squarespace3 is by far the most user-friendly, and effective way to put a website together. Let’s be honest it takes hours and a good design eye to put any website together. Unless you are a professional there will always be a learning curb. But why bother wasting time with code and SEO, when you have it all built into one amazing tool?
I’ve tried and tested tons of different CMS options, wix, and web flow. They all have their issues. The only one that has surpassed my expectations, is squarespace3.
It’s professional, it’s user-friendly, it’s universal (everyone has used it at some point). I really do think it is a tool so many business owners are missing out on.
By the way, I give out more free daily tips on my LinkedIn, interested? Click here.
Tip 3: Improve Your Design Eye
A few years ago, and for all of the time before that, improving your design eye was all about trial and error. There were a few simple rules that made it easier (black goes with basically anything for example). But we live in a different world now, we have tools at our disposal.
It was always something I struggled with since becoming a professional web designer until I became a bit more experienced. But you have it much easier, and a tool that you likely haven’t considered that is already much better than the best of designers when it comes to colour coordination and typography, which is Artificial Intelligence.
Simply prompt chatGPT (it’s free) a few ideas you have in terms of what you want with your design (professional, maybe a colour you are visualizing in your mind, your target audience). If you give that info, and simply ask for a few pointers when it comes to colour and typography, it will do it all for you.
ChatGPT will give you the best colours, the best fonts, and you will always have that tool at your disposal as it learns more about your squarespace3 website.
Conclusion…
Hopefully, with a bit of hard work and patience, your website will fall together. As always, I am happy to answer any questions you may have through the “contact me” section.
If you are interested in me making this process 100X easier for you, and getting me to create your website, feel free to check out my “portfolio” and book a call with me below. 👇